1st Proof    January 2012

NOTES FROM THE BIG CHEESE

Welcome to the all new Apula newsletter.

Sooo, The Festive season is now gone and long forgotten, and we don't have to put up with any more generic SMS' from 'friends' on our phones telling us how special we all are and wishing us Love Peace and Happiness Blah blah blah... C'mon, send a personal message or not at all!?

The Super Apula team is well rested and raring to go, so bring on those crazy deadlines and ridiculous requests! The APULA newsletter will highlight new trends in Design and Advertising, and showcase some of the work we have done, as well as some work we WISH we had done. Each month the team will write an article on interesting stuff, stuff they have done and perhaps even admit to their odd stuffup! APULA will communicate with you, and give you the opportunity to communicate with us. We'll also be giving away cool Apula-type thingies throughout the year - so watch this space!

Far be it for me to talk about trends for 2012 - I'm far too old and not nearly trendy enough... But what I do foresee is the Super Apula Team striving for even better service and more beautiful and functional work (that works). I have always agreed with a certain Mr Branson, on surrounding yourself with great people who are great at their jobs... That is something I have achieved so far, and shall certainly continue to do so.

I have yet to speak to anyone who loved 2011, so let's hope a leap (and Olympic) year will be better and more positive for everyone. Also, alas, it is the end of the World in 2012.. but right now, we feel fine...

Watch the great 80's Band  REM

PS I will be making my New Year's resolution soon, I promise, definitely, really, very soon and when I do it will be to stop procrastinating. Just now.

MY FAVOURITE WEB TRENDS FOR 2012 written by Leigh du Preez 5 minutes reading time As 2012 has gotten off to a slower than usual (although still quite rapid) start, I decided to spend some researching web trends for 2012. Of course there was lots of mention of responsive web design and mobile internet, but I liked the visual forecasts so much, that I rather want to share that. My favourites included: circles, the use of ribbons and banners, vector graphics and another biggie for me, custom fonts.

A YEAR OF TYPE written by Gary Meyer 3 minutes reading time This year Apula celebrates the heart and soul of the communication arts world: Typography. Typography descends from two Greek words: Typos = Form, Graphy =  Writing. Every month this year the Apula team is each going to select their favourite font for that month. This will be part of our eMail signatures, and will post it on our Facebook page and blog.

GO INTO EACH DAY WITH SOME INSPIRATION written by Jeanine van Aswegen 2 minutes reading time Over the holiday period, we visited a real farmers / arts & crafts market, such a treat. While strolling through the stall, eating fresh strawberries and oohing at all the beautiful products, I came across a stall that had the most beautiful screenprinted cushion covers… Immediately I left everything I was busy with, rushed over, picked up a pillow and hugged it against my face.

2011 - A 3d REVIEW written by Craig Horne 2 minutes reading time 2011 was a great year for 3d and animation. Some of the highlights for me were Rango, Rise of the planet of the apes,Smurfs and of course, TINTIN. And on the game side, there were huge leaps forward in quality and gameplay in some of the titles.

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